Internal Communication articles

Posted on March 25th, 2007 by lymabe

I’ve received an email to say that the articles for the internal communication readings could not be accessed from Blackboard. If you are having these problems, then you can download them from here. Internal Communication (Rodney Gray)   and Finding Right Direction (Gray) .
BTW for some handy links to internal communication have a look at [...]

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Content for Corporate Blogs

Posted on March 25th, 2007 by lymabe

Some good opinions on corporate content were given at a Marketing Workshop (American Marketing Association) as reported by Toby Bloomberg in her blog Diva Marketing, and who conducted a session on social media. See the post titled Corporate Blog Content (Mar19, 2007).
I liked what Toby had to say and delved a little more into her [...]

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Filed under: Corporate blogs